It matters how you ask the questions

It matters how you ask the questions

In recent SEIL blog posts we’ve discussed who gets to decide what is evaluated, and invited you to weigh up what kind of evaluation might best fit the needs of your social enterprise. Another important factor that is sometimes sidelined is how you ask the questions.

If the planning stages of your evaluation have included meaningful engagement with a broad range of people who are involved with, and impacted by your social enterprise, you are more likely to have some well-informed and relevant questions to work with.  The next step is to consider how your evaluation questions can be presented in a way that is accessible to your evaluation participants. For example:

Understanding the needs and preferences of your evaluation participants will support meaningful participation, and result in better quality data. In short, it matters how you ask the questions.

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